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	<title>Platform 3.0 (tm)</title>
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	<description>- internet &#38; mobile &#38; web &#38; people -</description>
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		<title>Making iPhone Apps Cheaply Or For Free – For Non-Techies</title>
		<link>http://platform30.com/making-iphone-apps-cheaply-or-for-free-%e2%80%93-for-non-techies/</link>
		<comments>http://platform30.com/making-iphone-apps-cheaply-or-for-free-%e2%80%93-for-non-techies/#comments</comments>
		<pubDate>Mon, 07 Sep 2009 05:12:50 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[mobile]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[books]]></category>
		<category><![CDATA[courses]]></category>
		<category><![CDATA[create iphone app]]></category>
		<category><![CDATA[development]]></category>
		<category><![CDATA[iphone]]></category>
		<category><![CDATA[iphone app]]></category>
		<category><![CDATA[online app maker]]></category>
		<category><![CDATA[pointabout]]></category>
		<category><![CDATA[quiz]]></category>
		<category><![CDATA[radio shack]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[upload]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[wizard]]></category>

		<guid isPermaLink="false">http://platform30.com/?p=39</guid>
		<description><![CDATA[There is usually a scale of ease-of-use for any new technology. What starts off as uber-techie-only territory ends up as auto-generated fluff for anyone to use. In the 1950&#8242;s you needed to have a full-time staff computer scientist to create programs to automate relatively simple calculations. By the early 1980&#8242;s you could hold that power [...]]]></description>
			<content:encoded><![CDATA[<p>There is usually a scale of ease-of-use for any new technology. What starts off as uber-techie-only territory ends up as auto-generated fluff for anyone to use.</p>
<p>In the 1950&#8242;s you needed to have a full-time staff computer scientist to create programs to automate relatively simple calculations.  By the early 1980&#8242;s you could hold that power in your handle with a Radio Shack programmable calculator running Basic (programming language).  I know, because I used one, and held the future.</p>
<p>Now, the iPhone app is one of those technologies heading down the uber-techie curve.  Two years ago it was hard, now it is easier, and by the end of next year it will be commonplace to have an iPhone application for your hobby, your organization, your home business, and of course your larger employers &amp; businesses.</p>
<p>Here are some ways that seem worth looking into if you can&#8217;t wait for the super-easy point-and-publish iPhone app-maker of 2010 &amp; 2011.</p>
<h2><span style="color: #003366;">Free-mium Model &#8211; RSS<br />
</span></h2>
<p><a href="http://pointabout.com/">Pointabout</a> &#8211; offers a beta RSS publishing-to-iPhone-app option on their <a href="http://appmakr.com/">Appmakr.com</a> website  (I&#8217;ve met the people behind this site).   There is a paid option to publish the feed, starting at $50.  It&#8217;s as close to free as seen so far, as you can create a demo version and view what it will look like on an iPhone and an Android phone.</p>
<h2><span style="color: #003366;">Cheap Subscription Model</span></h2>
<p>Pay $29 a month (plus one-time $20 per app submission fee) and you can create unlimited apps with <a href="http://myappbuilder.com/">MyAppBuilder</a>.  They offer the following types of apps, with more likely to come:</p>
<ul>
<li>Video / Rich Media / Content Apps</li>
<li>Audio Books</li>
<li>RSS</li>
<li>Quizzes</li>
<li>Comic Books</li>
</ul>
<p>One of the ways they make money in their business model, in addition to the low monthly fee, is via a revenue-sharing of 30% of the monthly app revenue.  You make money, and they make money, and from the looks of the terms, you can always host it yourself if you&#8217;re making a ton of cash.</p>
<p><a href="http://www.unitymobile.com/">Another option from Unity Mobile</a> has $79 per month with more features, such as SMS, mobile analytics, and mobile payment solutions.</p>
<h2><span style="color: #003366;">Cheap Useful Online App Makers</span></h2>
<p><a href="http://www.swebapps.com/">Swebapps</a> &#8211; promoted as &#8220;the easy way to build your app&#8221;, they have a variable-by-complexity one-time setup fee, along with a $25/month subscription model, with $10/month for analytics (useful to have for many).  The target customer appears to be  businesses, organizations, and individuals who want an app that is the equivalent of a micro-website that can be used offline.  You can read more in this <a href="http://www.time.com/time/business/article/0,8599,1917082,00.html">Time article on them</a>.</p>
<p>(<span style="color: #800000;"><strong>Update </strong></span>- another online app builder surfaced: <a href="http://www.appbreeder.com/">AppBreeder</a>).</p>
<p>(<span style="color: #993300;"><strong>Update #2</strong></span> &#8211; <a href="http://mobileapploader.com/">MobileAppLoader</a> allows uploading mobile app content via their online wizard, and offer a pay once and also a pay + subscription option).</p>
<h2><span style="color: #003366;">Low-Priced Offline Do-It-Yourself Software</span></h2>
<p>Don&#8217;t have a Mac to develop on &#8211; or couldn&#8217;t develop if you tried?</p>
<p>The folks at <a href="http://www.appwizard.com/">AppWizard</a> have you pegged.  For $395 (intro price showing today of $189.95) you can get software that makes basic apps and submits them to the Apple approval folks.</p>
<p>A seemingly more technical approach is that by Clickware&#8217;s Servoy promise to make an <a href="http://servoy.com/iphone">iPhone app without code</a>.</p>
<h2><span style="color: #003366;">Developing Apps Yourself</span></h2>
<p>For the techies, besides the official <a href="http://developer.apple.com/iphone/">iPhone dev center</a>, you can read helpful posts such as <a href="http://www.popsci.com/diy/article/2009-02/how-make-iphone-app">this one</a> to create iPhone development platforms in which to then build &amp; publish your apps.  Just also learn <a href="http://castroller.com/podcasts/WhatsNewAt/1067593">how to not create iPhone apps that suck</a>.</p>
<h2><span style="color: #003366;">Books and Courses<br />
</span></h2>
<p>The number of iPhone books listed for future release at Amazon.com is large.  And some are already out, along with ebooks from <a href="http://www.create-iphone-apps.com/">this one focusing on income potential</a> to <a href="http://www.iphonespies.com/iphoneapps/new-app-making-ebook-out-now-for-would-be-app-makers/">this more detailed iPhone development book</a>.</p>
<p>No doubt an actual magazine for PDA or iPhone app developers is in the works if not already on store shelves.</p>
<p>As expected, <a href="http://www.iphonespies.com/iphoneapps/colleges-now-offer-iphone-app-making-courses/">colleges offer iPhone app-making courses</a>, such as <a href="http://www.wired.com/gadgetlab/2009/04/apple-stanford/">Stanford</a>, and <a href="http://iphonehelp.in/2008/09/22/weird-a-dedicated-college-course-for-making-iphone-games/">iPhone games course(s)</a>, as reported in many places including <a href="http://www.usatoday.com/news/education/2009-07-20-iphoneapps_N.htm">USA Today</a>.</p>
<p>And there are videos such as this one below on how to create iPhone apps, with more from YouTube users such as <a href="http://www.youtube.com/user/HDiPhone">HDiPhone</a>.</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="480" height="385" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/8Pa2fN-lJRI&amp;hl=en&amp;fs=1&amp;" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="480" height="385" src="http://www.youtube.com/v/8Pa2fN-lJRI&amp;hl=en&amp;fs=1&amp;" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<hr />
<p style="text-align: left;">And for another technical view, the embed below is about building an iPhone app in one month:</p>
<p style="text-align: center;"><a style="margin: 12px auto 6px auto; font-family: Helvetica,Arial,Sans-serif; font-style: normal; font-variant: normal; font-weight: normal; font-size: 14px; line-height: normal; font-size-adjust: none; font-stretch: normal; -x-system-font: none; display: block; text-decoration: underline;" title="View Building PhotoKast: Creating an iPhone app in one month on Scribd" href="http://www.scribd.com/doc/12684298/Building-PhotoKast-Creating-an-iPhone-app-in-one-month">Building PhotoKast: Creating an iPhone app in one month</a> <object id="doc_490860180863430" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="100%" height="500" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="name" value="doc_490860180863430" /><param name="align" value="middle" /><param name="quality" value="high" /><param name="play" value="true" /><param name="loop" value="true" /><param name="scale" value="showall" /><param name="wmode" value="opaque" /><param name="devicefont" value="false" /><param name="bgcolor" value="#ffffff" /><param name="menu" value="true" /><param name="allowFullScreen" value="true" /><param name="allowScriptAccess" value="always" /><param name="src" value="http://d.scribd.com/ScribdViewer.swf?document_id=12684298&amp;access_key=key-c0uc3wjw8uao8poe0k4&amp;page=1&amp;version=1&amp;viewMode=" /><param name="allowfullscreen" value="true" /><embed id="doc_490860180863430" type="application/x-shockwave-flash" width="100%" height="500" src="http://d.scribd.com/ScribdViewer.swf?document_id=12684298&amp;access_key=key-c0uc3wjw8uao8poe0k4&amp;page=1&amp;version=1&amp;viewMode=" allowscriptaccess="always" allowfullscreen="true" menu="true" bgcolor="#ffffff" devicefont="false" wmode="opaque" scale="showall" loop="true" play="true" quality="high" align="middle" name="doc_490860180863430"></embed></object></p>
<p style="text-align: left;">Know of other cheap ways to get your own idea turned into an iPhone app?  If you do, or if this post helped you, post it in the comments.</p>
<div id="_mcePaste" style="overflow: hidden; position: absolute; left: -10000px; top: 817px; width: 1px; height: 1px;">http://www.appbreeder.com/App</div>
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		<title>uncubation vs. incubation</title>
		<link>http://platform30.com/uncubation-vs-incubation/</link>
		<comments>http://platform30.com/uncubation-vs-incubation/#comments</comments>
		<pubDate>Sun, 16 Aug 2009 11:23:12 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[incubation]]></category>
		<category><![CDATA[Platform]]></category>
		<category><![CDATA[startups]]></category>
		<category><![CDATA[traditional business]]></category>
		<category><![CDATA[uncubate]]></category>
		<category><![CDATA[uncubation]]></category>

		<guid isPermaLink="false">http://platform30.com/?p=53</guid>
		<description><![CDATA[Recently the idea of a crowd-sourced incubation platform has been kicking around. As a result, with several naming ideas in mind, uncubate was picked as the best way to convey the idea of a non-traditional way to help startups &#38; small ventures grow into larger ones. There are traditional business incubators &#38; accelerators, and they [...]]]></description>
			<content:encoded><![CDATA[<p>Recently the idea of a crowd-sourced incubation platform has been kicking around.  As a result, with several naming ideas in mind, <a href="http://uncubate.com/">uncubate</a> was picked as the best way to convey the idea of a non-traditional way to help startups &amp; small ventures grow into larger ones.</p>
<p><img class="aligncenter size-full wp-image-8" title="uncubate" src="http://platform30.com/wp-content/uploads/2009/08/uncubate.png" alt="uncubate" width="334" height="109" /></p>
<p>There are traditional business <a href="http://en.wikipedia.org/wiki/Business_incubator">incubators</a> &amp; accelerators, and they work well.  But they are exclusive by design, and cannot serve all of the people who are looking for help in developing their businesses.</p>
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		<title>The year of the collapsing online ID&#8217;s?</title>
		<link>http://platform30.com/the-year-of-the-collapsing-online-ids/</link>
		<comments>http://platform30.com/the-year-of-the-collapsing-online-ids/#comments</comments>
		<pubDate>Tue, 19 Feb 2008 04:31:00 +0000</pubDate>
		<dc:creator>Platform</dc:creator>
				<category><![CDATA[OpenID]]></category>
		<category><![CDATA[Platform]]></category>
		<category><![CDATA[web 2.0]]></category>
		<category><![CDATA[web 3.0]]></category>
		<category><![CDATA[identity management]]></category>
		<category><![CDATA[online id]]></category>
		<category><![CDATA[open id]]></category>
		<category><![CDATA[social networking]]></category>

		<guid isPermaLink="false">http://platform30.com/?p=5</guid>
		<description><![CDATA[The early, heavy-use adopters of web 2.0 social networking sites, such as FaceBook, Bebo, and Twitter, have found they are on the bleeding edge of something else&#8230; online account overload. Memory is fleeting, and doing the smart method of a different password for each account leads many to routinely request a password reset (anyone smiling [...]]]></description>
			<content:encoded><![CDATA[<p>The early, heavy-use adopters of web 2.0 social networking sites, such as FaceBook, Bebo, and Twitter, have found they are on the bleeding edge of something else&#8230; online account overload.  Memory is fleeting, and doing the smart method of a different password for each account leads many to routinely request a password reset (anyone smiling now has already joined the club!).  And that&#8217;s just for the accounts that people remember having.  Perhaps this is part of why <a title="CNET article on social usage" href="http://www.cnet.com/8301-13641_1-9873866-44.html" target="_blank">social networking per-user usage is down</a>.</p>
<p>A <a title="post link about many login accounts" href="http://www.thaindian.com/news-snippet/networking-how-virtual-are-you-4624.html" target="_blank">recent poster</a> lamented that he has &#8220;<strong>8 e-mail IDs in different domains, 5 social networking profiles, 2 business networking profiles, 2 blogging accounts and a second life. </strong>All this fails to keep me interested and engaged&#8230;&#8221;, and unfortunately this is more becoming the norm for a plugged-in online person.  Add in dating sites, job search sites, workplace logins, and semi-throwaway accounts you set up to gain access to news or a free report, and 20 to perhaps 30 logins are in the mix.  The killer app for a successful social platform may simply be centralized identity management.</p>
<p>A post about collapsing online user accounts would not be complete without including OpenID.  With support for this cross-site id-sharing capability growing, the hope is that those that dove into the last year or two with lots of accounts may end this year (2008) with more accounts, but less logins to remember.</p>
<p>Of course, that still leaves us with more friends and groups to join, and remember.   And that&#8217;s not to mention the ever-increasing <a title="CNET article on social invites" href="http://www.news.com/8301-13772_3-9871834-52.html" target="_blank">hoard of new social invites</a> and friend requests that keep coming our way.</p>
<p>Given that the founder of Microsoft, Bill Gates, stopped using Facebook this month due partially to friending-overload, having fewer ids won&#8217;t stop us from having fewer friends.  Decades ago we <a title="Chuck Yeager birthday" href="http://www.theunion.com/article/20080214/NEWS/932799" target="_blank">broke through the sound barrier</a>, and perhaps are now enabled to reach and then exceed the limits of our human capability to socialize.  Well, not yet, since mobile-enabled &amp; other methods to socialize-on-the-go are still emerging in the drive towards continuous connected real-time socializing.  Just stop typing while you relax &amp; enjoy that dessert with friends.</p>
<p><a title="Korean dessert with extra cat face decoration on the plate" href="http://platform30.com/wp-content/uploads/2008/02/dessert-cat.jpg"><img src="http://platform30.com/wp-content/uploads/2008/02/dessert-cat.jpg" alt="Korean dessert with extra cat face decoration on the plate" width="441" height="303" /></a></p>
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		<title>Web 3.0 conference &#8211; LeWeb3 2007</title>
		<link>http://platform30.com/web-3-0-conference-leweb3-2007/</link>
		<comments>http://platform30.com/web-3-0-conference-leweb3-2007/#comments</comments>
		<pubDate>Mon, 17 Dec 2007 06:08:49 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Platform]]></category>
		<category><![CDATA[web 2.0]]></category>
		<category><![CDATA[2007]]></category>
		<category><![CDATA[conference]]></category>
		<category><![CDATA[france]]></category>
		<category><![CDATA[ginger]]></category>
		<category><![CDATA[leweb3]]></category>
		<category><![CDATA[netvibes]]></category>
		<category><![CDATA[new media]]></category>
		<category><![CDATA[paris]]></category>
		<category><![CDATA[web 3.0]]></category>

		<guid isPermaLink="false">http://platform30.com/?p=61</guid>
		<description><![CDATA[The conference happened last week in Paris, France &#8211; LeWeb3 &#8211; and it produced a continuation of the sense that Social Networking is taking over the planet. Some of the stories on the event are so far the first raw writeups of people fresh from hours of new media discussions.Â There are also many announcements, [...]]]></description>
			<content:encoded><![CDATA[<p>The conference happened last week in Paris, France &#8211; <a href="http://www.leweb3.com/" title="le web 3.0 " target="_blank">LeWeb3</a> &#8211; and it produced a continuation of the sense that Social Networking is taking over the planet.</p>
<p>Some of the <a href="http://blogs.guardian.co.uk/technology/2007/12/12/leweb3_07_on_the_web_day_2.html" target="_blank">stories</a> on the event are so far the first raw writeups of people fresh from hours of new media discussions.Â  There are also many announcements, such as one that is somewhat platform-related regarding <a href="http://fr.blognation.com/2007/12/08/with-ginger-netvibes-becomes-social/">NetVibes&#8217; announcing Ginger, a network of social widgets</a>.</p>
<p>There might be a few good ideas that turn up in reading this <a href="http://techdigest.tv/2007/12/if_you_have_bee.html">web 3.0 conference write-up</a>.</p>
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		<title>Internet 3.0 or Platform 3.0?</title>
		<link>http://platform30.com/internet-3-0-or-platform-3-0/</link>
		<comments>http://platform30.com/internet-3-0-or-platform-3-0/#comments</comments>
		<pubDate>Thu, 13 Dec 2007 21:18:21 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[mobile]]></category>
		<category><![CDATA[web 2.0]]></category>
		<category><![CDATA[web 3.0]]></category>
		<category><![CDATA[forecast]]></category>

		<guid isPermaLink="false">http://platform30.com/?p=49</guid>
		<description><![CDATA[The web 2.0 catchphrase has been causing people to forecast when web 3.0 will happen. Also organizations are now hopping on to try to be the *first* ones to be working on web 3.0. But the integration of the technical web with the social web lead to the platform integration being key. And is mobile [...]]]></description>
			<content:encoded><![CDATA[<p>The web 2.0 catchphrase has been causing people to forecast when web 3.0 will happen.  Also organizations are now hopping on to try to be the *first* ones to be working on web 3.0.</p>
<p>But the integration of the technical web with the social web lead to the platform integration being key.  And is mobile a platform or something else?</p>
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